揭晓 | 2017红点传达设计奖——品牌类至尊奖作品
红点设计大奖的起源可以追溯到1955年，由德国北莱茵－威斯伐伦邦设计中心（Design Zentrum NRW）创设。自1991年彼得．赛克博士教授（Prof. Dr. Peter Zec）开始领导、建立优异产品的选拔机制，「红点」如今已在全球拥有高辨识度与接受度，是质量保证的象征。为了能专业鉴定各领域的设计产品，红点设计大奖每年分别举办三项设计竞赛：红点产品设计大奖、红点传达设计大奖，以及红点奖设计概念大奖，网罗来自全球的设计作品与趋势。2017红点视觉传达设计奖品牌类红点至尊获奖作品http://5b0988e595225.cdn.sohucs.com/images/20171106/6c80b32224e54f008d861c9e19c43d14.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/a8d81190f8b54115b9a53920d12a4003.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/8b4c0a679b4c48d0829af5b31e9b1961.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/c4224dcb74894d7c812a917700176b1b.jpegAudi Brand Appearance – from monologue to dialogueClientAUDI AG, Ingolstadt, GermanyDesignKMS TEAM, Munich, Germany, BLACKSPACE, Munich, Germany, STRICHPUNKT DESIGN, Stuttgart/Berlin, Germanyhttp://5b0988e595225.cdn.sohucs.com/images/20171106/c66d969ca65842d198bf8345e018c708.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/375f773a3bba4e69b0afc286797976cf.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/c64bcd0e8b7d4b6d9b7e239c0027c392.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/3381a5d85a5f4015a53e4dcb8f8b58f4.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/3d9606d4bdea41b48d6f3c5c139b45a1.jpeghttp://5b0988e595225.cdn.sohucs.com/images/20171106/4c18f79dbe57440483c0064678898ba2.jpegVuoden Huiput ChampionsClientGrafia, Helsinki, FinlandDesignKuudes, Helsinki, FinlandCreative DirectionPiëtke VisserDesign TeamTony Eräpuro, Vesa Vilja-kainen, Piëtke VisserPhotographyPaavo LehtonenPrintingAldus
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